Tesla CEO Elon Musk announced that the first production model of the hotly anticipated Model 3, the company’s attempt to bring an electric car to the masses, is expected on Friday. The first 30 Model 3 customers will receive their new Teslas on the 28th at a handover party, according to a second tweet from Musk. Production is then expected to grow exponentially: 100 cars in August, more than 1,500 by September, and then 20,000 per month by December.
News of SN1 (Serial Number 1) came in a tweet on Sunday night:
Model 3 passed all regulatory requirements for production two weeks ahead of schedule. Expecting to complete SN1 on Friday— Elon Musk (@elonmusk) July 3, 2017
Musk then confirmed the production ramp-up in two followup tweets.
Handover party for first 30 customer Model 3's on the 28th! Production grows exponentially, so Aug should be 100 cars and Sept above 1500.— Elon Musk (@elonmusk) July 3, 2017
Looks like we can reach 20,000 Model 3 cars per month in Dec— Elon Musk (@elonmusk) July 3, 2017
At a shareholder meeting last month, Musk said the first Model 3 customers would be limited in their ability to customize their orders — basically just color and wheel type. “I should say that we’ve kept the initial configurations of the Model 3 very simple,” Musk said. “A big mistake we made with the X, which is primarily my responsibility — there was way too much complexity right at the beginning. That was very foolish.”